With his slicked-back hair, chunky glasses and leather jacket, it’s almost as if the Republican party created Scott Greenberg in a lab to make someone for millennials to relate to.
Watch his first add for the GOP above; if you haven’t seen it yet, you will.
Will this trendy young man help the Republican party seem like it cares about young people? Here is what you need to know about Greenberg and his role in hip-ifying the GOP:
1. He’s the Star of the GOP’s New Ad Campaign
As part of a six-figure cable ad buy, the Republican party has rolled out a series of commercials featuring people who don’t statistically vote for the GOP, talking about why the Repubs fit their lifestyle the best.
2. He Thinks Reducing Regulations Will Lower Gas Prices & Make Jobs
In Scott’s two adds, posted on the GOP’s Youtube page on March 16, he forms a general, vague thesis about how clean energy is bringing up gas costs and how unidentified “regulations” make it impossible to hire anyone.
3. The GOP is Desperately Trying to Reach Young People
Like Scott, who blamed his friend’s unemployment and high electricity bills on Democrats, Republicans have also gone after Obama on charter schools, NSA surveillance and taxes to try to win the votes of young kids.
Read the rest at: Heavy.com