STARBUCKS SUCKS: Starbucks’ ‘Holier Than Thou’ VP Forced Off Twitter For Making Staff Discuss ‘Racism’ With Customers

Published on March 18, 2015

Starcbucks’ latest move to make more conversations about race seems to have backfired in their faces.

Twitter has ruthlessly mocked Starbucks campaign for the company’s new anti-racism campaign in which baristas talk to customers about race issues while serving their coffee.

One user tweeted, ‘I don’t have time to explain 400 years of oppression to you & still make my train’, while another pointed out, ‘y’all realize there are no coloured hands in the press photos right’.

A third speculated, ‘maybe Starbucks actually wanted to get people of all races & ethnicities to join hands and make fun’.

Corey duBrowa, the company’s Senior Vice President of Global Communications, was forced to delete his Twitter account, before re-activating it the next day.

‘Last night I felt personally attacked in a cascade of negativity,’ he said in a post on Medium. ‘I got overwhelmed by the volume and tenor of the discussion, and I reacted’.

Read more: Daily Mail




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