I attended an enthusiastic and informative presentation at a local Tea Party meeting recently.
The speaker was a Christian minister, and his goals, objectives and values are “right on.” May God continue to bless him!
However, unlike a church sermon, which is directed toward personal development – political presentations are quite different.
It seems to me their primary goal should be a specific Call to Action. What is the speaker trying to make happen after everyone leaves the assembly? What does he want them to do the next morning?
I think an effective political talk should be developed around a specific Call to Action. And if the speaker can put a political summary (the words) and Call to Action in writing – as a handout at the conclusion of his talk – he would multiply his effectiveness by the number of people in the audience.
The audience at the gathering I attended was fairly senior. No doubt, many of their memories aren’t too good. A short one-page summary with a specific Call to Action – with supporting Talking Points and contact information – would have had a powerful effect on the pastor’s crusade.
Over the years, I taught my employees to use the KISS Principle: Keep It Short and Simple. Also: Make It Quick, Easy and Fun (Exciting) for Customers and Clients to Do Business with us. Perhaps these ideas could be employed in the political arena.
I note that President Trump uses KISS – short Twitter messages to convey his ideas and defend his agenda. I sense he knows something that his opponents hate. Perhaps KISS is applicable to America’s political arena?
While we’re on the topic of making a difference in the nation … I wish more conservatives were getting their daily news not just from Fox News but from the Fox Business Network (FBN).
FBN gives you not only a summary of our economy and the stock market – but the important news of the day along with responsible, fair-and-balanced, fact-based commentaries.
In the morning, Stuart Varney is on from 9 to 12. It’s an excellent, comprehensive overview.
Throughout the day, the current news is presented on an ongoing basis.
At 4 o’clock, After-The-Bell summarizes the markets activity as well as the news of the day. This is followed by Risk-and-Reward, for even more in-depth coverage.
If you are a serious minded student of American politics and economics, you won’t be disappointed by following the same via FOX Business Network. And you’ll be even better prepared to get the truth out to the rest of the nation.
In the comments below, let me know what you think.
In God we must trust . . . but we must always do our part – to secure and promote the truth and a better way – to protect our freedom and interests – and to defend the Judeo-Christian American-Way.
Image: Excerpted from: Elizabeth Thompson – http://www.firstempire.0catch.com/Campaigns/Hundred_Days/Phase_IV/Scots_Greys_by_Lady_Butler/LargeChargeofScotsGreysbyButler.jpg, Public Domain, https://commons.wikimedia.org/w/index.php?curid=3278686