EPIC: LA Mayor’s Race Heats Up As BRUTAL Campaign Ads Go Viral
THIS is how you exploits political vulnerabilities as big as Karen Bass's
It’s been more than a year since the fire that wiped out the Pallisades. What better way to twist the knife in the failures f LA’s mayor than an opponent who’s PERSONALLY felt the pain of those failures?
Campaigns are often built around two things: screenshots and soundbites.
To be fair, most of us haven’t been paying attention to a mayoral race in LA. It’s a blue city, and we pretty much know in advance that whoever gets the nod will get elected by typical blue city voters. But not all blue voters want the same things.
Even blue-city voters still care about the contrast between elected officials living large off the fat of the land and the folks they were elected to govern suffering as a direct result of the incompetence of those officials.
In the left’s oppressor-versus-oppressed narrative structure, an incumbent mayor like Karen Bass can NOT afford to be on the wrong side of an us-versus-them narrative. This week, Spencer Pratt had at least two powerful videos go viral. The first one didn’t just CLAIM it was us-versus-them. It DEMONSTRATED it. His caption?
‘They not like us’
They not like us pic.twitter.com/78hducHDUE
— Spencer Pratt (@spencerpratt) April 29, 2026
The video opens with a shot of the well-manicured multi-million dollar homes of his opponents. Contrasts that to the filth in the city that voters have to contend with. And ends with a shot of his own home: a mobile home on the charred remains of his property in the Pallisades.
Brutal doesn’t begin to describe the contrast.
The OTHER video is a very different message. He plays with a festive, cartoony AI, directed to Spanish-speaking voters, dancing to some upbeat music to fit the theme.
The Latinos For Pratt video sings about Karen Bass contrasting her trip to Africa against the empty fire hydrants and the burning hills of the Palisades. It features the urban blight and broken roads set against Karen Bass shopping and sightseeing in some faraway country. Commie imagery gives a subtle reminder of her
Another great Spencer Pratt ad 🔥 pic.twitter.com/unDqMe10h9
— Gina Milan (@ginamilan_) April 30, 2026
We now live in a world where it doesn’t take a ten million dollar ad campaign to get the public’s attention.
Not when a campaign can break through the static with something as simple as this.
All it takes now is a little creative amateur filming.
The game has changed forever.