Sorry, Hollywood, the power dynamics have shifted … in a BIG way. And they’re never shifting back.
There was a time when six movie studios ruled the world. Literally.
So far as culture goes, these six companies were the eyes through which we all viewed our world and culture. And if any upstart looked poised to threaten that coveted role, the solution was simple: Buy them out.
Those days are now as dead as Blockbuster.
“Hollywood is now irrelevant,” Diller said on the latest episode of Recode Decode, hosted by Kara Swisher. “… It was these six movie companies essentially were able to extend their hegemony into everything else. It didn’t matter that they started it. When it got big enough, they got to buy it. For the first time, they ain’t buying anything. Meaning they’re not buying Netflix. They are not buying Amazon.”
“In other words, it used to be if you could get your hands on a movie studio, you were sitting at a table with only five other people,” he added. “And so that table dominated media worldwide. That’s over.”
On the new podcast, Diller praised Disney CEO Bob Iger as a “superb executive,” but predicted Disney would only do “okay in streaming” when it launches its streaming service Disney Plus later this year. In general, he advised, “those who chase Netflix are fools.”
“Netflix has won this game,” he said. “I mean, short of some existential event, it is Netflix’s. No one can get, I believe, to their level of subscribers, which gives them real dominance.”
And that includes its closest rival Amazon Prime, which isn’t designed to bid as aggressively on tomorrow’s media stars as Netflix is.
Barry Diller, if you don’t know his story used to be a media mogul. These days he’s a big name in tech.
Barry Charles Diller is an American businessman. He is Chairman and Senior Executive of IAC/InterActiveCorp and Expedia, Inc. and created the Fox Broadcasting Company and USA Broadcasting. Diller is a member of the Television Hall of Fame, having been inducted in 1994.
The good news is that old-school Hollywood won’t be holding the keys to our culture.
The BAD news is that Netflix has been stocked with Obama-Administration loyalists like Susan Rice.
And unless she gets fitted with an orange jumpsuit for her role in the illegal unmasking of American Citizens personal information, she will continue to wield a lot of power and influence. The kind that offers a $10 Million dollar contract to … AOC for the same reason that Obama wrote TWO life stories before becoming president.
Conservatives, if they REALLY want to be poised to take culture back, should keep their eyes open for the next disruptive technology that will dominate culture.
In an era of so much technological change, there’s no telling what it might look like when it arrives.
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