EVIL: Tech Companies ‘Elevate’ The 7 Deadly Sins To Keep You Hooked

Written by K. Walker on October 21, 2022

Become a Clash Insider!

Don’t let Big Tech pre-chew your news. Sign up for our free email newsletter, and we’ll keep you in the loop.


Apps pushing lust, gluttony, greed, sloth, wrath, envy, and pride is not a bug — it’s a feature.

Reid Hoffman was on the ground floor investing in social networking — he co-founded LinkedIn and helped finance Facebook and the precursor to TikTok among others.

He did so because he thought that it was a win-win — it’s valuable to “integrate and coordinate with other people to enhance their lives” because, says Hoffman, “people matter.”

You can find the full quote on those “find a quote” websites, although none give the source or when it was said.

“The reason the social-networking phenomenon is something that I invested in early and massively—I led the Series A financing for Friendster; I founded a company called Socialnet in 1997; I founded LinkedIn; and I was part of the first round of financing in Facebook—it sounds trivial, but people matter. The deeper thing is, it’s massively valuable if you can integrate and coordinate with other people in order to enhance their lives.” – Reid Hoffman

Because it’s unclear when he said this, the “enhance their lives” part could be argued with what we now know about how addictive these apps are and how devastating they are to the mental health of younger generations in paricular.

But then, Hoffman, being an early investor, probably knew that the psychology of addiction was being used in the creation of some of these social networking apps and is simply protecting his investment.

Besides, he seems quite comfortable with making bank by leveraging harm to individuals despite his statement that “people matter.”

One of the things that Hoffman is known for, besides the “professional” social networking site LinkedIn, is his view that, “social networks do best when they tap into one of the seven deadly sins.”

He has been saying it for a decade and his “7 Deadly Sins” framework for successful networks is being embraced by others.

Here’s a Wall Street Journal article where he explains his view on elevating the Seven Deadly Sins.

“Social networks do best when they tap into one of the seven deadly sins. Facebook is ego. Zynga is sloth [laughter]. LinkedIn is greed. With Facebook, it’s vanity, and how people choose to present themselves to their friends. It’s the feeling of being connected. I like to emphasize the importance of the deep universal, psychological structure in people’s minds. Zynga is about fun. Fun is important. Fun is good. And to have the ability to do something fun for 10 or 15 minutes that’s right at your fingertips and involves your friends, well, that’s better than television in terms of social connectivity. With LinkedIn it’s taking control of your economic destiny and improving how you operate as a professional and how you can develop a competitive advantage. These are fundamentals for having a fulfilling quality of life.”
“I think data will be the driving force in Web 3.0. A whole host of companies will use data to build new businesses on. There are three kinds: explicit data, where you contribute your profile; implicit data, which is created by how you act online. And then there’s analytic data, which is information companies generate through an analysis of explicit and implicit data. At LinkedIn, we might create a picture that shows what your skills are and which skills most apply to you. It was compiled from explicit data you entered into the site about yourself and the people you are connected to, but it isn’t actually a function of your activities, like answering questions on LinkedIn. We gathered it through analytics.”
Source: Wall Street Journal, June 23, 2011.

He’s gone to tech conferences to promote his idea that human nature should be hacked to line the pockets of tech entrepreneurs.

Here is Hoffman a year ago expalining how the “seven deadly sins” of humanity form the basis of many technological pursuits.

You’ll be shocked to learn that Hoffman is a major Democrat donor.

CNBC reported in June of this year that he had already donated over $4 million to Democrats for the miderm election.

Hoffman’s M.O. is to support “moderate” Democrats that can win against Republicans, but as we’ve seen, so often these “moderates” are held hostage by the increasingly powerful far-left wing of the party or they’re just a Trojan Horse for AOC’s “squad”.

“Our political philanthropy is focused on weakening the political power of the anti-American Trump-MAGA movement,” said Dmitri Mehlhorn, Hoffman’s chief political advisor. “Far left groups, such as the Justice Democrats, help the MAGA movement by attacking centrist Democrats who can win general elections.”…
…In a recent meeting with some of the nation’s wealthiest financiers, Hoffman warned that if Republican candidates with deep loyalties to former President Donald Trump win in the 2022 midterm elections, they could “install Trump in 2024 regardless of the vote,” according to Puck News and The Washington Post. He called the GOP candidates “MAGA leaders.”
Source: CNBC

“MAGA Leaders”… sounds like the way that the Biden admin demonizes Republicans in a two-party system. Hoffman appears to be one of those tinfoil hat “threat to democracy” truthers who have been brainwashed by MSNBC.

And he’s a big money donor to the Democrats.

If you’re just loving how the Biden Presidency has made life better for Americans, you can thank Hoffman for donating to the campaign of the Shambling Husk of Mediocrity hiding in his basement in 2020.

Hoffman has been a major political donor for years, including during the 2020 election, when he actively raised money for President Joe Biden’s campaign and donated over $2 million toward super PACs backing Biden’s candidacy for the White House. Super PACs, such as the Mainstream Democrats, can spend and raise an unlimited amount of money to take on their opponents…
…Hoffman hosted a virtual fundraiser for the Democratic National Committee last year, with tickets going for up to $875,000. Biden thanked Hoffman for his “generous support” during the event, according to a White House transcript of the president’s remarks.
Source: CNBC

Ah, yes. He’s tossed his support behind Bejing Biden whose son has financial ties to China.

Speaking of China…

Breitbart News Editor-in-Chief, Alex Marlow, spoke at Turning Point USA’s Western Regional Conference on October 14, detailing Hoffman’s soft on China stance and his attempt to rebrand not-dead-enough pedophile Jeffrey Epstein.

Huh. Pro-China, supports Biden, tried to rehab Jeffrey Epstein’s reputation, and advocates for tech companies to leverage the Seven Deadly Sins?

What a peach of a guy.

But remember, the weapons of our warfare are not carnal, they’re spiritual.

Psalms of War: Prayers That Literally Kick Ass is a collection, from the book of Psalms, regarding how David rolled in prayer. I bet you haven’t heard these read, prayed, or sung in church against our formidable enemies — and therein lies the Church’s problem. We’re not using the spiritual weapons God gave us to waylay the powers of darkness. It might be time to dust them off and offer ‘em up if you’re truly concerned about the state of Christ’s Church and of our nation.

Also included in this book, Psalms of War, are reproductions of the author’s original art from his Biblical Badass Series of oil paintings.

This is a great gift for the prayer warriors. Real. Raw. Relevant.

ClashDaily's Associate Editor since August 2016. Self-described political junkie, anti-Third Wave Feminist, and a nightmare to the 'intersectional' crowd. Mrs. Walker has taken a stand against 'white privilege' education in public schools. She's also an amateur Playwright, former Drama teacher, and staunch defender of the Oxford comma. Follow her humble musings on Twitter: @TheMrsKnowItAll and on Gettr @KarenWalker